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Archive for December, 2010

Whom Should I Follow?
The obvious way for a company to begin developing a Twitter following is to look for mentions of its name or the names of its products or services. Twitter Search and other search engines are great for this. Once the company finds Twitter users who are talking up its brand, for better [...]

Behavioural Framework for Business Partners
Delivering to the business
Holistic overview
    Understands systems thinking and uses this to consider impact of interventions;
    Understands the bigger organisational context and future vision and strategy of the company;
    Demonstrates a good understanding of the business environment;
    Encourages discussions which help identify things stopping the organisation from moving forward; and
    Strategic [...]

Know-how and expertise are the new drivers of business success.
In the Industrial Age, investments in fixed assets—plants, buildings, and equipment—were the main source of competitive advantage. Today, competitive advantage derives mainly from human capital—the skills, know-how, creativity, and performance of employees. Growth in corporate profitability has been fueled mainly by greater productivity of human capital [...]